Privacy Policy

Effective Date: May 15, 2026 (Updated September 2026)

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from our store (the "Site"), operated by Proactive Lab AI LLC (doing business as My Level Up Nutrition) in conjunction with authorized Independent Herbalife Member Amedeo Zullo.

1. Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site.

When you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information, email address, and phone number. We refer to this information as "Order Information".

2. How Do We Use Your Personal Information?

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to: - Communicate with you; - Screen our orders for potential risk or fraud; and - When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

3. Sharing Your Personal Information

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also share information with Herbalife Nutrition for order fulfillment, volume tracking, and compliance purposes.

4. California Consumer Privacy Act (CCPA) / CPRA

If you are a resident of California, you have the right to access the Personal Information we hold about you and to ask that your Personal Information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Please note that we do not "sell" your personal information as defined by the CCPA.

5. Do Not Track

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

6. Changes

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

7. Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email or by mail using the details provided below:

Proactive Lab AI LLC
Attn: Privacy Officer - My Level Up Nutrition
Independent Herbalife Member: Amedeo Zullo
Address: 1209 MOUNTAIN ROAD PL NE #10477, ALBUQUERQUE, NM 87110, United States
EIN: 41-3610949 | D-U-N-S: 14-494-7646
Email: support@mylevelupnutrition.com
Phone: +1 (505) 523-2970

Notice: Amedeo Zullo is an authorized Independent Herbalife Distributor. All product names, trademarks, and logos are properties of their respective owners.